Tonwelt GmbH & RSF · 2023–2026 · Visual & Editorial Design

Scope
Brochures · Leaflets · Data sheets · Quick guides

Tools
Figma, Adobe InDesign, Illustrator, Photoshop

Focus
Technical communication, brand adaptation, and scalable visual systems across print and digital formats

Context

At Tonwelt and RSF, I designed and developed a wide range of product communication materials, including brochures, leaflets, data sheets, and quick guides.

While Tonwelt required building scalable and consistent systems across multiple outputs, RSF focused on adapting those principles within a stricter brand environment and multilingual context.

Across both, the goal was to transform technical product information into clear, structured, and visually coherent communication, balancing usability, consistency, and visual quality.

Brochures

→ Brochure sample

Data sheets

→ Data sheet sample

Quick guides

→ Quick guide sample

Leaflets

→ Leaflet sample

My role

I was involved across the full production process, adapting my approach depending on the client, brand constraints, and type of material.

• Editorial layout design for print and digital formats

• Product photography and visual preparation

• Image retouching and post-production

• Technical illustrations for quick guides

• Composition of product visuals and mockups

• GUI elements integration for device-related content

Design approach

The challenge was not only to design individual materials, but to create a consistent visual language across different formats and levels of technical complexity.

Each piece needed to balance clarity, hierarchy, and brand identity while adapting to different use cases, from marketing brochures to technical quick guides.